The Ultimate Sales Pitch: Yourself!

by Admin | June 29, 2011 09:53

Going in for an interview?  Brag!  In a recent article, an experienced career coach and consultant, Caroline Ceniza-Levine, preached the importance of bragging about your accomplishments.  She notes that women especially have the hardest time being their own cheerleader.   She explains that, “it is only when I outright tell them [her women clients] to brag, boast, and even gloat, do I get the confidence, enthusiasm and moxie that really differentiates and attracts. Therefore, consider yourself warned: you need to go farther than you think. If you don’t feel like you’re bragging, you’re probably underselling yourself.” 

  • An interview is your chance to sell yourself.  Here are some tips on how to do so, and do so convincingly: Write down your accomplishments.  Comb through your resume and the contributions you are most proud of at work.  Documenting your accomplishments will help you clearly recite your expertise without blushing.
  • Make sure that your career story has a coherent and memorable flow. A story line the interviewer can follow is more likely to be remembered and repeated to colleagues.
  • Practice practice practice. Recite your story to a friend then ask what was most memorable. This will help you understand what areas of your story need to be tweaked or expanded upon..

As with any sale, your story should change according to the audience.  Craft a story that’s adaptable, and both reinforces your past accomplishments and the contributions you can make in the future.  

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